Uniting the Enterprise

The Future of Customer Experience

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Frictionless Customer Journeys

NICE Satmetrix CEO Richard Owen presents the case that tomorrow’s winners will be the companies that best integrate measurement, customer centric processes, and smart marketing into a holistic approach that connects the entire customer journey, without friction. View this compelling presentation from our May 2016 conference and learn about:
 

  • Why “journey” trumps “touchpoint” for optimization
  • Engaging employees in making data-driven decisions and creating frictionless customer journeys
  • The ascendance of NPS data as an engine of growth

 

Think Differently About NPS

Future winners will have the most data capital. Learn about advent of waveless surveying, that creates relevant individual customer NP profiles and generates more data capital while doing it. Hear about the coming evolution of Net Promoter toward “synthetic” NPS.