The Things We Learned in London
If you missed the European Net Promoter
Conference, you won't want
to miss the Conference
blog.
Net Promoter blogger Scott Smith sums up
the Conference with a
two part blog series: here we highlight Part
I: Leaping
into the Net Promoter Domain.
For key Conference take-aways, check out the
full Conference blog with entries from Smith,
and other Net Promoter gurus, Dr. Paul
Marsden and IBM's Suhail Khan.
Access all Conference Blogs
Job Postings
Newsletter Managed by
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Greetings,
Read on for the latest Net Promoter (NP)
insights,
discussions, and best
practices, including key take-aways from the
European Net
Promoter Conference. If you have any
questions or
comments, please
contact
us.
Sincerely,
The Net Promoter Team
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The New Engines of Value Creation
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Net Promoter is a hot topic, and it's getting
hotter. That at least was clear to me as I
watched more than 200 executives and program
leaders turn up at the European
Net Promoter conference in London last
week. They invested their time and money on
short notice to focus on a relatively narrow
topic. Impressive as that may be for a
business event, I find the overall momentum
behind Net Promoter to be even more significant.
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Mining the Gold: Listening Hard to "Detractors"
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As you get your Net Promoter methodology
stabilized, the most important action for
your company is how you actively use the
information to a) hold your "Promoters"
close, b) understand what makes people
ambivalent about you (the "Passives"), and c)
really understand and feel the pain of your
"Detractors."
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Discussion Forum
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Join the "Who Is Using Net Promoter?"
discussion forum: answer a question or ask
one. (Note: viewing posts requires brief
registration.)
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Vancouver Discussion Group Forms
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Interested in connecting with customer
loyalty professionals at a local level? Then
participate in Net Promoter discussion
groups. The Vancouver group meets every 4-6
weeks. Planning is underway for the first
meeting in August. If you are interested in
participating or have any questions, contact
the organizer Margaret Dron at margaret@clegroup.org.
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Reminder: Free Job Board Posts
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If you're seeking a new position or looking
to hire a customer loyalty expert, take
advantage of the new Customer Loyalty Job
Board. For a limited time, employers can
enjoy free, unlimited job posts. You can
- Post a job (see NEW POSTS at left)
- Create an employer account
- View resumes
- Post an anonymous resume
- View jobs
- Receive job alerts
- Create a job seeker account
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