Winners & Sinners
Industry Data
Net Promoter industry reports, including Financial Services, Telecommunications, and High Tech, are available for purchase now. The studies were fielded during the first half of 2005. See "winners" and "sinners" by industry for select industries within the U.S. and U.K. as referenced in The Ultimate Question as well.
Net Promoter Industry Reports
Standard industry Net Promoter reports are available for sale on numerous industries and companies operating in the U.S., collected from respondents within the U.S. More
Winners & Sinners by Industry
See not only the winners, but also the sinners for selected industries within the United States and United Kingdom as referenced in Fred Reichheld's Net Promoter book. More
Data Collection Methodology
As part of research into customer loyalty and growth, Reichheld looked for a correlation between survey response and actual behavior - repeat purchases and recommendations - that would ultimately lead to profitable growth. More
